Given a positive interest rate and a positive cash flow, an ordinary annuity always has a greater future value than an annuity due of the same size and number of cash flows
Indicate whether the statement is true or false.
Answer: FALSE
Explanation: The annuity due is always greater.
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Paraphrasing is a way of assuring an understanding during a learning conversation
Indicate whether this statement is true or false.
The primary goal of an integrated marketing communications program is to
A. control all facets of a product's distribution. B. communicate with customers primarily through mass-media advertising. C. create a strong distribution network, via marketing, that is capable of destabilizing any competition. D. have a company's entire marketing and promotional activities project a consistent, unified image to its customers. E. have complete control over all the channel partners in the distribution channel and to slow down the rate of diffusion of a new product among the customers.
Market-tracking studies track some variable of interest such as market share over time, and represent a use of cross-sectional studies
Indicate whether the statement is true or false
When an employee's performance drops to an unacceptable level, he may be referred to which of the following for alcohol issues?
a. Peer counselor b. Employee assistance program c. Alcoholics anonymous d. Any of the above