Discuss who Banco Azteca's customers are and some of the unique ways Banco Azteca goes about servicing them

What will be an ideal response?


Banco Azteca is a Mexican bank opened in 2002 that targets consumers with monthly incomes of $250–$1,300, working at jobs such as taxi drivers, factory hands, and teachers. Only one in twelve of these workers have a savings account. The bank is located inside more than 900 Elektra appliance stores, but also takes its loan service to people with its 3,000-strong motorcycle agents. Many of the appliances are bought on credit and loans may often use customers' previously purchased possessions as collateral.

Business

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The process by which a firm decides how much to charge customers for its goods and services is

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Business