What is a barrier to entry to a market?

What will be an ideal response?


ANS: Barriers to entry are obstacles that companies must overcome to get into a market. In the media industries, these might include broadcast license fees, infrastructure costs (such as a printing press) and the salaries for artistic talent.

Communication & Mass Media

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A speaker describes the stress that college students experience and notes that stress can be

reduced if students exercise, get adequate sleep, and avoid procrastination. This speech would most likely follow which organizational pattern? A. Spatial B. Topical C. Problem-Solution D. Geographical

Communication & Mass Media

This course may help in your involvement in ________

A) political parties B) unions/labor organizations C) professional groups D) church/local organizations E) all of the above

Communication & Mass Media

Which of the Carl Rogers's five response categories seeks to reassure, pacify, or reduce the interviewee's intensity of feeling?

a. evaluative b. understanding c. supportive d. interpretative

Communication & Mass Media

A linear model of communication may accurately describe particular types of communication, such as leaving a voicemail

Indicate whether the statement is true or false

Communication & Mass Media