Which of the following statements about obtaining commitment is FALSE?
A. Aggressive salespeople control a sales interaction but often fail to gain commitment because they prejudge the customer's needs.
B. All prospects expect enough information from the salesperson to enable them to evaluate a good or service properly.
C. To obtain commitment in a nonmanipulative manner, salespeople need to let the customer set the pace.
D. Attempts to gain commitment must be geared to fit the varying reactions of each buyer.
E. Customers dislike salespeople who display confidence in themselves, their products, and the company they represent.
Answer: E
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