Answer the multiple-choice question about main idea based on the content of the paragraph below.
In the broadest sense, anything that promotes your business might be considered advertising. Newspapers are an inexpensive way to reach a mass audience. They are flexible and good for price advertising. Magazines offer a slightly better opportunity to catch a reader’s attention than newspapers do, but they typically cost more. Magazines are good for promoting your company’s image and building its credibility. Radio is a relatively low-cost, high-impact choice for local advertising. It is one of the best ways to reach a targeted market, but costs are slightly higher than for print ads. Repetition is especially important in radio advertising. Television advertising is extremely high-impact, but it is expensive to buy spots on major networks. Cable channels that will air your ad in select markets are more affordable. Yellow Pages advertising is not cheap, but it delivers hot prospects—people who are ready to buy. It is a good choice for local and area-specific businesses.
The passage is primarily concerned with
a. several types of advertising, each with its own advantages.
b. anything that might promote your business.
c. the advantages of television advertising.
a. several types of advertising, each with its own advantages.
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Blank #2
Fill in the blank(s) with the appropriate word(s).
You want to know his/her name.
Ask appropriate questions to find out the following information from an Italian exchange student.
Isabel Allende ¿Te gustan las obras de Isabel Allende? Lee el siguiente párrafo y complétalo con pronombres relativos.Isabel Allende ha escrito una trilogía para jóvenes (1) _____________ tema es la ecología. El personaje principal es Kate Cold, una reportera aventurera (2) ____________ trabaja para una revista. Ella viaja a lugares remotos, en (3) ____________ conoce a personajes interesantes. La autora mezcla realidad y fantasía, (4) ____________ se llama "realismo mágico". El resultado es una prosa lírica que los lectores -a (5) ____________ este artículo está dirigido- disfrutan.(2)
Fill in the blank(s) with the appropriate word(s).
In Sarah Hodgson’s paragraph about dogs, how does she use division?
a) Hodgson discusses dogs in a general way. b) Many types of dogs fit into each category. c) Dogs are divided into five categories, according to personality. d) Dogs are divided by their physical appearance.