We learned back in Chapter 14 that the term Aristotle used to describe a speaker's credibility is:

a. mythos

b. ethos.
c. logos.
d. pathos.


b

Communication & Mass Media

You might also like to view...

The man who invented the World Wide Web enabling any computer in the world to link to any other computer in the world is:

a) Leonard Kleinrock; b) Paul Baran; c) Ilan Tonke; d) Tim Berners-Lee; e) Joseph Licklider

Communication & Mass Media

The fact that we are bombarded with popular culture every day and everywhere illustrates that it is ________, a characteristic of popular culture.

A. folk culture B. ubiquitous C. stereotypical D. ambiguous

Communication & Mass Media

Martin Luther King, Jr.’s “I Have a Dream Speech” is an example of charismatic leadership because it discusses ______ and ______.

A. dynamism B. strong values C. engagement D. clear goals

Communication & Mass Media

Although members may not criticize a particular idea during the actual brainstorming phase, they may extend it, embellish it, or combine it with other ideas

Indicate whether the statement is true or false.

Communication & Mass Media