Briefly explain how brands influence purchase decisions in consumer markets
What will be an ideal response?
Marketers use brands to convey a product or service's value to consumers. Through marketing activities such as advertising and sales promotion, marketers position a brand to be unique and relevant to the brand's consumer market. The presentation of the brand affects consumers' perceived utility of the brand, influencing their decision to buy and how much they are willing to pay.
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Mitch, an NRA, sells a building in Omaha for $1 million. His basis in the building is zero for both regular tax and AMT purposes. Mitch has no other contact with the United States other than the ownership of the building. How much Federal income tax is due from Mitch on the sale?
A. $0, because Mitch is an NRA. B. The amount realized times the top individual tax rate. C. The net gain times the top capital gains tax rate. D. The net gain taxed at the lesser of the applicable regular or AMT rates.
Parables and proverbs deal with truths simply and concretely and teach the listener a lesson
Indicate whether the statement is true or false.
Consider the following constraint: 2x1 + 3x2 = 60. Assume that we convert this constraint into a goal constraint with the value of x1 = 15 and the value of x2 = 15. Then the values of d1+ and d1- are ________ and ________, respectively
Fill in the blank with correct word.
Which of the following is true of cash discount?
A) It increases bad debts because after availing discounts all customers may not pay. B) It decreases the investment in accounts receivable and increases the per unit profit. C) It helps to speed up collections without putting pressure on customers. D) It reduces sales because the customers feel that the products are of inferior quality.