Feather, UK's top lingerie and swimwear supplier, wanted to find out the market's response to its brands and designs
So, Susie, a public relations representative, volunteered to sit in the showroom to learn about the types of customers who walked in, their preferences, and how much time and money they spent in the company's stores. What kind of research technique did Susie use?
a) Ethnographic
b) Qualitative
c) Quantitative
d) Secondary
a
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If you were hoping to acknowledge another person according to the norms or rules of a society, which
category of touch would be most appropriate? A) Social-polite B) Love-intimacy C) Functional-professional D) Friendship-warmth E) Context-situational
The Toulmin Model provides a template for what type of communication?
A. informational B. argumentation C. persuasion D. coercion
Which of the following statements is true of intimate relationships?
a. Intimate relationships do not involve physical attraction between partners. b. People usually have more intimate friends than acquaintances. c. Intimate relationships are the most important predictor of life satisfaction and emotional well-being. d. Intimacy norms between people are the same across various cultures and co-cultures.
Which of the following messages is most direct?
a. I'd like to go to the movies. Do you want to go?
b. I'm so bored; I have nothing to do tonight.
c. Do you feel like pizza tonight?
d. You wouldn't want to go bowling, would you?