One of the lessons learned during Belmont University’s campaign for the Student Veterans of America was ______.

A. it is critical to anticipate what could go wrong and have a plan
B. great ideas and honest enthusiasm can easily alter a campaign’s focus
C. clear identification of primary and secondary audiences is key to achieving successful results
D. research is key to achieving successful results


B. great ideas and honest enthusiasm can easily alter a campaign’s focus

Communication & Mass Media

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Four objectives that are aimed at the audience are accomplished with an effective ________

Fill in the blanks with correct word

Communication & Mass Media

Virtually every organization or group develops a hierarchy that makes status distinctions

Indicate whether the statement is true or false

Communication & Mass Media

Which of the following theoretical perspectives describes the need to balance dialectic tensions such as both individual and group goals, both structure and spontaneity, and both conflict and cohesion?

a) Chaos b) Complexity c) Order d) Structuration e) Deliberation

Communication & Mass Media

According to relationships counselors, the most central and continuous tension in the majority of close relationships arises from which of the following dialectical tensions?

A) ?novelty/predictability B) ?commitment/love C) ?trust/dependence D) ?openness/closedness E) ?autonomy/connection

Communication & Mass Media