Historically, the Japanese have had poor dental care. As part of their beauty regimen, the Japanese do have a habit of lightening and whitening their skin. Teethart has developed "tooth manicure" salons, which allow Japanese to match their teeth coloration to their skin. Each treatment takes place in a small booth, which contains an ergonomically-designed chair, muted lights, and New Age-style music. The walls are painted calming shade of blues and greens. Teethart uses the ________ element of its service to reduce stress associated with dental procedures.
A. Process
B. Place
C. Production
D. Physical evidence
E. Product
Answer: D
You might also like to view...
Employees covered by the overtime provisions of the Fair Labor Standards Act are labeled
A. protected workers. B. nonexempt employees. C. salaried workers. D. exempt employees.
Describe two motivation theories and their relationship with compensation.
What will be an ideal response?
what Major themes that can be addressed in lectures or class discussions
What will be an ideal response?
Given the structure of the automobile industry, entering the auto manufacturing industry seemed risky. Yet Tesla Motors joined the fray. Rather than attempting to compete head-on with internal combustion engines, Tesla Motors entered the all-electric car segment, a much less crowded niche in the overall car industry. Which of the following is Tesla most hoping to benefit from in this market niche?
A. network effects B. capital requirements C. customer switching costs D. economies of scale