Which of the following is a benefit of keeping the brand name but shifting the positioning and brand characteristics?
a. Possible alienation of existing customers
b. Will cost money and resources
c. Internal confusion
d. Reaching a new segment
d. Reaching a new segment
Business
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What does “geography of thought” refer to?
What will be an ideal response?
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The Profitability Index in cell B9 will be ___________ 1.00.
a) less than
b) equal to
c) greater than
d) Could be any of the above
e) None of the above
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Employees prefer to receive bad news through the personal medium of email
Indicate whether the statement is true or false
Business
Bar charts are graphs with horizontal or vertical bars representing values
Indicate whether the statement is true or false
Business