When a prospect simply cannot imagine how a product can be used, a salesperson's best strategy is to:

A) use a product demonstration
B) convert features to benefits
C) cover one idea at a time
D) appeal to more than one sense
E) use more technical terms


A

Business

You might also like to view...

Which of the following is a cash outflow for a financing activity on the statement of cash flows?

A) purchase of long-term investments, such as the stock of another company B) loans made to another party C) purchase of treasury stock D) purchase of land

Business

The Social Security Administration administers the __________ program.

A. Childcare B. ERISA C. Medicare D. SNL

Business

Discuss the Congress of Industrial Organizations

Business

The time between arrivals of customers at the drive-up window of a bank follows an exponential probability distribution with a mean of 10 minutes

a. What is the probability that the arrival time between customers will be 7 minutes or less? b. What is the probability that the arrival time between customers will be between 3 and 7 minutes?

Business