The psychological theory that is widely assumed to underlie how consumers form attitudes about products through advertising is ______.
a. habituation
b. operant conditioning
c. classical conditioning
d. social learning theory
Ans: C
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Discuss the beneficial relationship between brain and physical health.
What will be an ideal response?
The tendency to look for or pay attention only to information that confirms s one's own belief is called ________
a. a mental set. b. confirmation bias. c. stereotype threat. d. mindlessness.
According to the DSM's multiaxial system, on which axis does a diagnosis of mental retardation appear?
a) Axis I b) Axis II c) Axis III d) Axis IV
Some investigators are interested in how cognition is associated with brain activity. This interest represents the ______.
A. embodied cognition approach B. cognitive-behavioral approach C. representationalist approach D. biological perspective