Content analysis is one method scholars employ in order to study the media. It consists of a system of counting, such as counting the number of images, roles, articles that fit a particular category

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Communication & Mass Media

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What does media richness theory add to our understanding of social media communication? How do lean social media affect interpersonal communication?

What will be an ideal response?

Communication & Mass Media

If an enthymeme expresses a belief that audience members already agree with, they will often accept the conclusions of the enthymemes, even if the premises are questionable

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Communication & Mass Media

All of the following are critical thinking skills for effective communication EXCEPT:

a. Separating fact from inferences. b. Accepting someone's opinion because she or he is wealthy. c. Identifying assumptions behind statements. d. Evaluating evidence for reliability, relevance, and value.

Communication & Mass Media

Headlines are written in the present tense, such as "Red Sox Win World Series."

Indicate whether the statement is true or false

Communication & Mass Media