The speaker cannot use him- or herself to act as a “visual aid.”

Indicate whether the statement is true or false.


Answer: F

Communication & Mass Media

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The PR team at Good Health writes an article on how artificial fruit juices can harm the body. They buy space in a daily newspaper and print the information, formatted to look like a news article. What kind of advertising is Good Health using?

a. Native b. Earned c. Owned d. Public Relations

Communication & Mass Media

The artist consciously or unconsciously draws on certain archetypes as raw material, which must then be rendered into the generic forms favored by a given culture. This was a tenet of

a. Daniel. b. Freud. c. Lévi-Strauss. d. Jung.

Communication & Mass Media

Group cohesiveness can be created through

a. narratives. b. humor. c. questioning. d. courtesy.

Communication & Mass Media

Which of the following is your first task whenever you are asked to give an impromptu speech?

A. Write out your speech word for word. B. Identify three points you want to talk about. C. Research your speech topic. D. Rehearse your speech in front of an audience.

Communication & Mass Media