What form of information is best exemplified by the statement, "Imagine the fate of a small child without adequate health care"?

a. figurative statistics
b. hypothetical example
c. figurative example
d. literal example


b

Communication & Mass Media

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In her speech announcing her candidacy for president of the Student Government Association, Fatma states, "We need to build a better sense of community on campus by making the student center a place where students want to come to meet friends, share meals, and just talk. I have a plan to make that happen." Fatma is using an emotional appeal to her audience's __________ needs.

A. physiological B. safety C. belonging and love D. self-actualization

Communication & Mass Media

Applied public relations is always ____________, which means that public relations strategies and tactics cannot be separated from the time frame in which they occurred

A) practical B) influential C) contextual D) anecdotal E) episodic

Communication & Mass Media

A need in one part of the family affecting the rest of members

shows that families are A. related. B. linked. C. systems. D. involved. E. interacting.

Communication & Mass Media

Carlos is very interested in attending the presentation on utility costs because he has been paying more for electricity and wants to lower his costs. What aspect of the audience culture does this reflect?

A. ethos B. self-interest C. personal interests D. demographics

Communication & Mass Media