Return on quality (ROQ) results when marginal revenues made possible by a higher quality product exceed the marginal costs of providing the higher quality
Indicate whether the statement is true or false
True
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Focus strategies are often associated with small businesses because there is a natural fit between the narrow scope of the strategy and the
A. small size of the firm. B. an entrepreneurial culture. C. a top-down approach to supporting entrepreneurial behaviour. D. a strong spirit of entrepreneurship.
The term "public relations advertising" is synonymous with all of the following EXCEPT ________
A) institutional advertising B) integrated advertising C) public service advertising D) issues advertising
Answer the following statements true (T) or false (F)
1.The competition approach to conflict is low on assertiveness and low on cooperation. 2.Systems theory urges that conflict be viewed as one aspect of a larger system of interactions. 3.According to the attribution theory of conflict, satisfied individuals are more likely to attribute the causes of their problems to flaws in other parties or in their situations. 4.People tend to give reasons such as unstable causes, judgments, and environmental conditions rather than recognize that their own behavior is contributing to the conflicts. 5.Avoiding disputes or refraining from direct confrontation with conflict issues in a formal or public sphere has been found to be a prevailing mode of conflict management by members of majority groups.
In the service sector, which of the following aggregate planning strategies might direct your client to a competitor?
A) using part-time workers B) subcontracting C) changing inventory level D) varying production rates through overtime or idle time E) varying work force size by hiring or layoffs