_____ is the cooperative effort of a for-profit firm and a nonprofit organization.

A. Environmental sustainability
B. Social sustainability
C. Cause-related marketing
D. Advocacy marketing
E. Nonprofit marketing


Answer: C

Business

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Pretesting is the testing of the questionnaire on a small sample of respondents for the purpose of improving the questionnaire by identifying and eliminating potential problems before using it in the actual survey

Indicate whether the statement is true or false

Business

The United States Supreme Court has the power to A)appoint judges to serve on the Supreme Court

B)void laws passed by Congress. C)issue executive orders. D)ratify treaties.

Business

(I) If a corporation suffers big losses, the demand for its bonds will rise because of the higher interest rates the firm must pay

(II) The spread between the interest rates on bonds with default risk and default-free bonds is called the risk premium. A) (I) is true, (II) false. B) (I) is false, (II) true. C) Both are true. D) Both are false.

Business

In Deschamps v. Treasure State Trailer Court, Ltd. where Deschamps was sued after he bought a mobile home trailer park and then stopped making payments on it because he claimed the seller told him the water system was in good condition when in fact it required $400,000 of repairs, the supreme court of Montana held that:

a. the original contract was void b. Deschamps did not have to make the full payment because his claims of reliance on verbal information were barred under the parol evidence rule c. Deschamps should not have to make the full payment because there was a lack of agreement in the contract d. Deschamps should not have to make the full payment because there was a lack of consideration in thecontract e. none of the other choices are correct

Business