Which of the following products would most likely require a problem-solution sales presentation?
A. Automobiles
B. Corporate insurance
C. Home sound system
D. Personal computers
E. Cosmetics
Answer: B
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Which of the following production concepts was invented in Japan and gave Japanese automobile companies a knockout advantage in world markets through lower costs and higher quality?
A) horizontal integration B) vertical integration C) lean manufacturing D) mass customization
Which of the following is not true when using a design template for designing visuals?
A) Design templates promote consistency across the organization. B) Design templates save time by eliminating repetitive decision making. C) Design templates ensure better designs. D) Design templates ensure consistency in color palettes, typeface and layouts. E) Design templates are appropriate for all types of messages, from informal internal messages to those written to influential outsiders.
Which of the following approaches to preparing an income statement includes a calculation of the gross margin? TraditionalApproachContributionApproachA)YesYesB)YesNoC)NoYesD)NoNo
A. Choice A B. Choice B C. Choice C D. Choice D
Which of the following would be a characteristic of a facility with little excess capacity?
A) Allows a facility to be very flexible and to respond to wide swings in the demands placed on it B) Costs money and therefore can decrease efficiency C) Requires proximity to customers and the rest of the network D) Will likely be more efficient per unit of product it produces