Campaign strategies should all hinge on which one of the following?
a. message
b. audience
c. medium
d. campaign objectives
b. audience
You might also like to view...
The line of cases exemplified by Food Lion v. Capital Cities/ABC indicates that ______.
a. libel remains the area of law that most concerns media defendants b. plaintiffs are suing media defendants for newsgathering techniques more often than they did in years past c. media defendants need not be concerned about using fraudulent newsgathering techniques d. juries tend to favor the news media and their First Amendment rights over plaintiffs’ concerns about newsgathering techniques
Avoiding information overload or underload are two guidelines for being:
A. clear. B. ethical. C. interesting. D. creative.
When made during the introduction, the statement, "Today I am going to explain to you the reasons why stretching your muscles is important during exercise, how to stretch, and what to avoid when you stretch," is an example of a(n) _____
a. final summary b. startling introductory device c. specific purpose statement d. initial preview
In a factual proposition, the immediate cause of a controversy is usually some event that leads to differing interpretations or makes people realize they need to acquire new knowledge
Indicate whether the statement is true or false.