Traditionally, marketing activities have been divided into the four Ps: product, price, place, and promotion. The four Ps represent the
A. marketing channel.
B. marketing mix.
C. marketing implementation.
D. marketing era.
E. marketing plan.
Answer: B
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The expense associated with an uncollectible account is recognized when it has been determined that a customer will not pay the amount owed under the
a. reserve method. b. allowance method. c. allocation method. d. direct write-off method.
An investor buys a stock for $10,000 and earns dividends of $250 during the course of the year. At the end of the year, the stock is worth $9,300. The dividend yield for the year is
A. ?2.5 percent. B. 2.5 percent. C. 4.5 percent. D. ?7.0 percent.
Assume that on February 25, a customer who owes Berry Sales Company $2,000 is declared bankrupt by a federal court. The entry that would be made to write off this account is:
A) Allowance for Uncollectible Accounts 2,000 Accounts Receivable/Customer Account 2,000 B) Accounts Receivable/Customer Account 2,000 Allowance for Uncollectible Accounts 2,000 C) Accounts Receivable 2,000 Notes Receivable 2,000 D) Cash 2,000 Accounts Receivable 2,000
Which of the following refers to how external reward may support an employee’s sense of competence if they don’t undermine autonomy?
A. extrinsics in service of intrinsics B. intrinsics in service of extrinsics C. punishments in service of rewards D. rewards in service of punishments