Economic and demographic data compiled by the U.S. Census Bureau are available at little or no cost. In the terms of a marketing information system, what type of data is this?
What will be an ideal response?
This is secondary research from an acquired database.
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A rise in the price of imports or a fall in the price of exports will
a. improve the terms of trade. b. worsen the terms of trade. c. expand the production possibilities frontier. d. contract the production possibilities frontier.
A firm normally gets into international marketing simply by shipping out its goods
Indicate whether the statement is true or false
According to the continuum of leadership behavior proposed by Tannenbaum and Schmidt, subordinate characteristics include all of the following EXCEPT
A. need for independence. B. understanding of goals. C. tolerance for ambiguity. D. readiness to assume responsibility. E. the problem itself.
It can be helpful to divide the appraisal interview into two sessions, one each for
A. positive comments and negative comments. B. performance review and employee's growth plans. C. performance review and compensation discussion. D. establishing performance standards and reviewing performance.