List and briefly describe at least three different factors that reduce the effectiveness of brainstorming in groups

Question

What will be an ideal response?

Answer 1

1 . Production blocking. Having to wait their turn to speak, people may forget
their ideas, don't generate additional ideas until they can speak, or simply lose
interest.
2 . Free riding. As others contribute ideas, individuals see their own contributions
as less needed or less likely to have much impact. They therefore try less hard
and engage in social loafing.
3 . Evaluation apprehension. People may be hesitant to suggest unusual ideas for
fear of looking foolish and being criticized.
4 . Performance matching. Group members work only as hard as they see others
work. Once the other three factors above have reduced the performance of a
brainstorming group, performance matching can help maintain this relatively
inferior performance.