Benson Life Insurance Co, sent an exclusive feature on its new policies and how it satisfiesthe needs of its customers to a leading newspaper
In addition, they also provided some basic information about the common illnesses people face and the insurance packages associated with those ailments. This feature was published with a tagline "Exclusive from Benson Life Insurance Co" What is this kind of placement called?
a. Paid media
b. Owned media
c. Mass media
d. Earned media
A
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Iesha is an understanding person who cries at sad movies. Her style is high in emotional __________
Fill in the blank with correct word
Frances is organizing a persuasive speech on organ donation. She plans on starting with a picture of a little girl and telling the audience about Connie, a four-year-old who died two years ago because she needed a new heart and no donor could be found. If Frances is using Monroe's motivated sequence, what stage would this statement be found in?
A. satisfaction B. visualization C. attention D. action
Bernice wants to explain how to bake an apple pie in her information speech. What two purposes should her process speech topic serve?
A) to increase understanding and to motivate the audience to action B) to gain the audience's attention and to teach the audience how to do something C) to gain the audience's attention and to increase understanding D) to increase understanding and to teach the audience how to do something E) to call the audience to action and to entertain
What factors most influence a person's perception of a situation?
a. listening and speaking b. reception and transmission c. attention and reception d. attention and listening