A numerical scale on which survey respondents indicate the direction and strength of their response is a ____
a. Likert scale
b. rating scale
c. nominal scale
d. a Likert scale and a rating scale
d
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"Can-do" is to ____ as "will-do" is to ____
a. ability; motivation b. motivation; ability c. mentoring; leadership d. leadership; mentoring
When you go over to visit your friend's new baby, your friend exclaims, "Watch this! Every time I touch his cheek, he turns his mouth towards my finger!" Because you've taken psychology, you know that this phenomenon is called the __________ reflex.
A. rooting B. grasping C. sucking D. complementary
Which area of psychological research emphasizes explaining behavior in terms of mental
processes such as attention, perception, and thinking? a. Behavior analysis b. Comparative psychology c. Physiological psychology d. Cognitive psychology e. Cognitive neuroscience
________ developed the concept of ________
a. B.F. Skinner; cerebral dominance b. Gustav Fritz; germ theory c. Wilder Penfield; cerebral dominance d. Franz Gall; localization of function e. Paul Broca; cortical processing styles