A deal that guarantees the producer that the network will order at least a pilot or it has to pay a hefty penalty is called

A. first-run syndication.
B. a put.
C. a lock.
D. a share.


Answer: B

Communication & Mass Media

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If the employees of a company do not value organizational needs, do not think on their feet and lack creativity, and are constantly having to be reminded of the repercussions in order to achieve productivity, which school of organizational thought

best describes the prevailing environment in the company? a) Theory b) Theory Y c) Participative management d) Hawthorne effect

Communication & Mass Media

Reception studies cannot provide an insightful analysis of the way media content is interpreted in everyday social contexts

Indicate whether the statement is true or false

Communication & Mass Media

Pasha always finds it difficult to pay attention in class and gets easily bored listening to the teacher. She processes information faster than her teacher and is way ahead than the rest of the class. What strategy should Pasha use to make the class interesting?

a. She should use nonverbal cues to encourage the teacher to speak faster. b. She should listen for specific information from the lectures given by her teacher. c. She should start taking notes on the information provided by her teacher. d. She should prepare herself physically to ask insightful questions to the teacher.

Communication & Mass Media

Information technology improves productivity by _______________ employees

a) re-training b) enabling more efficient c) empowering d) eliminating

Communication & Mass Media