Describe an effective strategy for writing a pitch letter.

What will be an ideal response?


Personalize the letter to each specific media outlet and contact person and highlight a news item or a story angle that is distinctive and of interest to this gatekeeper’s readers or audience. Instead of including every detail in the first letter, parcel out the news with tidbits to generate interest and feedback.

Communication & Mass Media

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Answer the following statements true (T) or false (F)

1.Dylan is a game player who likes to play “hard to get” and have fun in his relationships. It is difficult for Dylan to stay committed to one romantic relationship for very long so he is a ludic lover. 2.According to Sternberg’s Triangular Theory of Love, the “passion” component is the most important of the three components. 3.Susan fell madly in love with Rob the moment she met him. She was attracted to him because of his stunning good looks, she is a Storge lover. 4.Kaitlyn is infatuated with Ward but has become engaged to Ryan who is stable and hard working. She is a pragma lover. 5.The attachment style defined by positive model of self and negative model of others is the secure style.

Communication & Mass Media

Discuss why nonverbal communication is dependent upon context. Provide an example that illustrates this concept.

What will be an ideal response?

Communication & Mass Media

Discuss the three antidotes for self-focus suggested in your book

What will be an ideal response

Communication & Mass Media

The self has multiple dimensions

Indicate whether the statement is true or false

Communication & Mass Media