Once marketing managers have determined a global product and promotion strategy, they can select the remainder of the marketing mix. However, entry into many developing nations presents special pricing problems because:

A. the rate of capital accumulation exceeds the rate of population growth
B. exchange rates caps
C. of price discrimination
D. there is a lack of mass purchasing power
E. advertising time on television is available for sale in all developed countries


Answer: D

Business

You might also like to view...

In a process costing system, the average costing method assumes that cost flows mirror the logical physical flow of production

Indicate whether the statement is true or false

Business

Equipment is purchased for $60,000. It has a five-year useful life and a $10,000 residual value. Under the double-declining-balance method, what is the depreciation expense for year 3?

A) $6,400 B) $7,200 C) $7,680 D) $8,640

Business

When a company changes from a traditional costing system to an activity-based costing system, costs will ordinarily shift from high-volume products to low-volume products when the activity-based costing system includes batch-level or product-level costs.

Answer the following statement true (T) or false (F)

Business

The creation of a relationship for the future based on trust, understanding, and mutual respect is the basis of

A. the Federal Mediation and Conciliation Service. B. traditional bargaining. C. interest-based bargaining. D. good faith bargaining.

Business