The late majority are less likely to follow opinion leaders and may need some pressure from their own group before they try a new product.
Answer the following statement true (T) or false (F)
True
The late majority are cautious about new ideas. Often they are older and more set in their ways, so they are less likely to follow early adopters. Strong social pressure from their own peer group may be needed before they adopt a product.
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A report on agreed-upon procedures issued by accountants provides a form of attestation assurance
a. True b. False Indicate whether the statement is true or false
General Mills used a panel of consumers to evaluate its Cheerios campaign featuring children who read the cereal box and try to persuade their parents to watch their cholesterol. These consumers judged the advertisements prior to the execution of the advertising campaign. This is an example of a(n)
A. pretest. B. inquiry. C. recognition test. D. recall test. E. posttest.
A number of costs are listed below. Cost DescriptionCost Object1.Supervisor's wages in a computer manufacturing facilityA particular personal computer2.Salary of the president of a home construction companyA particular home3.Cost of tongue depressors used in an outpatient clinic at a hospitalThe outpatient clinic4.Cost of lubrication oil used at the auto repair shop of an automobile dealerThe auto repair shop5.Manger's salary at a hotel run by a chain of hotelsThe particular hotel6.Cost of screws used to secure wood trim in a yacht at a yacht manufacturerA particular yacht7.Accounting professor's salaryThe Accounting Department8.Cost of a measles vaccine administered at an outpatient clinic at a hospitalA particular patient9.Cost of electronic navigation system installed in a yacht at a
yacht manufacturerA particular yacht10.Wood used to build a homeA particular homeRequired:For each item above, indicate whether the cost is direct or indirect with respect to the cost object listed next to it. What will be an ideal response?
Kerekes Manufacturing Corporation has prepared the following overhead budget for next month. Activity level 2500?machine-hoursVariable overhead costs:Supplies$11,250? Indirect labor 21,000? Fixed overhead costs: Supervision 15,700? Utilities 5900? Depreciation 6900? Total overhead cost$60,750? The company's variable overhead costs are driven by machine-hours.What would be the total budgeted overhead cost for next month if the activity level is 2400 machine-hours rather than 2500 machine-hours?
A. $58,320 B. $59,460 C. $60,750 D. $58,870