What is pattern advertising?
a. adverts for designer clothes
b. adverts that don’t show the product being advertised
c. a sequence of adverts that tell a story
d. abstract advertising designed to get around the advertising code of practice
e. adverts that look similar but use different images and slogans for different audiences
e. adverts that look similar but use different images and slogans for different audiences
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A buyer of $5,000 in merchandise inventory does not take advantage of a supplier's credit terms of 2/10, n/30, and instead pays the invoice in full at the end of 30 days. The buyer will pay $4,900.
Answer the following statement true (T) or false (F)
For most companies, the cash flow yield should exceed:
a. 0.01. b. 100. c. 10. d. 1.0.
Libel and slander constitute ________
A) the tort of outrage B) defamation of character C) the tort of appropriation D) intentional misrepresentation
An executive officer of a corporation normally can conduct ordinary business transactions without obtaining written authority from the corporation
Indicate whether the statement is true or false