CSR is good for an organization's human resources, brand differentiation, and public relations (reputation and trust). Explain how this is so

What will be an ideal response?


A strong CSR program can help an organization recruit the best and brightest
employees and retain strong performers, aiding human resources. When a company can build a
social value into its products or services, it creates a unique selling proposition, which aids brand
differentiation. Companies with excellent CSR programs enjoy more trust with the public than
companies that don't, which makes the work of the public relations team easier when dealing
with the media, regulators, and other community entities.

Communication & Mass Media

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You are listening to a teammate who has rambled on about disad¬vantages to several different proposed solutions. According to the authors' criteria, which of the following would be a good way to ask for clarifica¬tion?

A. "Could you please get to the point?" B. Well, my own position is that we should adopt solution A. You haven't really said anything against it. C. "I think you've said that our first solution would not work because it's too expensive and our second solution would not be desirable because it violates our bylaws. Is that correct? D. All of the above E. None of the above

Communication & Mass Media

In the A-E-I-O-U Model of Conflict Resolution, the A stands for:

Assume the other person means well. Indicate whether the statement is true or false

Communication & Mass Media

An example of a vocalized pause would be ________

A) er B) um C) you know D) all of the above

Communication & Mass Media

An authoritarian leader is more likely to _____.

A. direct and control others B. solicit input from others C. disengage from the decision-making process D. focus strictly on process functions

Communication & Mass Media