Elaborate on the importance of the internet in the current lightening market.

What will be an ideal response?


Answers will vary but should mention that the internet has become a major tool/highway/engine for the globalized, segmented, lightening market. Large multinationals, small local firms, individual entrepreneurs, skin doctors, direct sales merchants, and even eBay sellers use the Internet to disseminate the ideal of light skin and to advertise and sell their products. Consumers go on the Internet to do research on products and shop. Some also participate in Internet message boards and forums to seek advice and to discuss, debate, and rate skin lighteners.

Sociology

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The world's population is continuing to grow at an increased rate from the past.

Answer the following statement true (T) or false (F)

Sociology

As many as __________ of older adults suffer from anxiety disorders.

A. 1% B. 18% C. 33% D. 75%

Sociology

__________ is formed when a substantial number of people organize to change, resist change, or undo change in some area of society

a. A scientific revolution b. A social movement c. A basic innovation d. Resource mobilization

Sociology

Which of the following would have the support of social conservatives?

A. "pro-choice" side of the abortion controversy B. use of the death penalty to punish the most serious crimes C. various "alternative lifestyles" D. encouragement of immigration across our borders

Sociology