Describe the need for cognition and how it can impact the depth of message processing
What will be an ideal response?
Answer: Need for cognition: the tendency to enjoy and engage in deliberative thought. Persons high on this factor are more likely to centrally process messages, whereas persons who are low are more likely to peripherally process messages.
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Which of the following is NOT one of the "Big 5" personality dimensions?
a. openness to experience b. agreeableness c. conscientiousness d. vigor
Shy persons often lack social skills, that is, they have never learned how to meet people or how to start a conversation and keep it going
Indicate whether the statement is true or false
A theory of intelligence with eight components (and one tentative addition) was postulated by _____
A) Gardner B) Spearman C) Sternberg D) Terman
In Super and Harkness's developmental niche, the unit of analysis is the
a. family within its cultural setting. b. culture. c. tribe or micro-culture. d. individual, often the child, within his or her cultural setting.