A local family is advertising a 5K run to raise awareness for autism since one of their children suffers from the disorder. Salina likes to run, so she decides to pay the fee to participate in the event. Afterward, she is pleased that she went and felt good about helping out the family. Would this be considered a marketing exchange?
A. yes, because the family had to pay for advertising and therefore was engaged in marketing
B. no, because the consumer needs of Salina were not met
C. no, because the event involved a service but not a good
D. no, because Salina did not receive anything for participating in the event
E. yes, because participating in the run was exchanged for Salina's feeling of satisfaction for helping the family
Answer: E
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