Holly had an idea for improving the process of recording invoices. When she told her boss about her idea, he told her it was a good idea but the department would stick with the old system. When she asked why they could not change to the new system, her boss would only say, “We have always done it this way and it makes sense to us.” This is an example of the ______ level of culture.
A. behavior
B. values and beliefs
C. assumptions
D. objective
C. assumptions
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From a customer's perspective, which of the following is not a major impediment to Web-based retail transactions?
a. slow downloading times b. local sales taxes to be paid c. concern with credit card security d. concern with privacy
A corporation whose stock is not traded on the national securities exchanges but is held by a small group of people is a ________ corporation
A) transnational B) multinational C) publicly held D) closely held
_______________________________ is a term used to describe increased the increased importance of financial markets, motives, results, and institutions in today's global economy.
Fill in the blank(s) with the appropriate word(s).
Which of the following is not one of the growth strategies outlined in the text?
A. Market development strategy B. Diversification strategy C. Customer development strategy D. Product development strategy