The variance of returns is computed by dividing the sum of the:
A) squared deviations by the number of returns minus one.
B) average returns by the number of returns minus one.
C) average returns by the number of returns plus one.
D) squared deviations by the average rate of return.
E) squared deviations by the number of returns plus one.
A) squared deviations by the number of returns minus one.
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Which of the following is a reason a consumer would follow a company's blog?
A) The blog offers fresh insights or new ideas about the company or products. B) The blog provides the consumer with familiar information. C) The blog allows consumers to communicate with each other. D) A well-followed blog gives the company influence in the marketplace. E) Consumers know that companies want them to follow the blog postings.
Why would a researcher want to change the sequence of steps in the marketing research process?
What will be an ideal response?
A partner is entitled to make secret profits or put self-interest before his or her duty to the interest of the partnership.
Answer the following statement true (T) or false (F)
Which type of private label brand carries no evidence of a retailer's affiliation, is manufactured by a third party, and is sold exclusively at the retailer?
A. captive brand B. complementary brand C. cooperative brand D. exclusive brand E. generic brand