Do you agree with Dr. Kathleen Kelly that without stewardship, the practice of public relations is incomplete? Explain why or why not.

What will be an ideal response?


Kelly states that public relations practitioners “must ensure that expressions of appreciation are provided, recognition activities are planned, responsibility is monitored, a system of reporting is in place, and strategies for relationship nurturing are carried out.” It is through these elements that PR helps to build goodwill as it aligns with social responsibility. Once a campaign has successfully engaged publics, stewardship considerations help to ensure a healthy ongoing relationship with them.

Communication & Mass Media

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Arthur’s team failed to place in a nationwide PRSSA competition. He believes it is because all the members of his team are communication majors and this year all members happened to be men, which led to a lack of diversity in the creative process. What antecedent condition of groupthink is Arthur identifying?

A. group insulation B. biased leadership C. lack of procedural norms D. homogeneity

Communication & Mass Media

The round, soft, fat body shape is called the:

A. endomorph B. mesomorph C. ectomorph D. isomorph

Communication & Mass Media

Your text clams that "We all need to communicate." Explain that claim, and give two examples of what needs communication can fulfill.

What will be an ideal response?

Communication & Mass Media

Drawing a conclusion based on examples or instances is known as what type of reasoning?

a. formal b. inductive c. sign d. causal

Communication & Mass Media