In relation to an approach to get into customers' minds, _____ refers to the collection of associations and emotions unconsciously linked to a word, concept, or experience
a. implication
b. imprint
c. moments of truth
d. illusion
b
Business
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Characterizing a person as a certain type of person in order to encourage them to behave in a desired manner is called ______.
a. multicasting b. typecasting c. altercasting d. simucasting
Business
Using a cliché becomes a tempting alternative to _____________________
a. a shorter phrase b. revising a sentence c. not finishing the writing d. serious thought
Business
Advertisements are considered to be invitations to make an offer
Indicate whether the statement is true or false
Business
Before and meanwhile are examples of transitional expressions that show ____________________ association
Fill in the blank(s) with correct word
Business