When Samsung promotes the benefits and strengths of its Samsung brand appliances, it is attempting to build
A. primary demand.
B. new introductory promotion.
C. prospects.
D. brand awareness.
E. selective demand.
Answer: E
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Gross sales plus sales returns and allowances less sales discounts equals net sales
Indicate whether the statement is true or false
Which of the following is not a problem usually associated with the flat-file approach to data management?
a. data redundancy b. restricting access to data to the primary user c. data storage d. currency of information
Which of the following adjectives best describes products that would be classified as goods?
A) nonperishable B) convenient C) disposable D) tangible E) heterogeneous
Concerning the analysis of financial data to emphasize the comparative and relative importance of data presented and to evaluate the position of the firm, it is important to take into consideration
a. the nature of the general business environment. b. direct competition in a company's geographical area. c. special situations not encountered throughout the industry. d. all of the above. e. none of the above.