When addressing a heterogeneous audience, a speaker should __________.

A. use broader generalizations
B. use a wider variety of supporting material
C. increase the use of platitudes
D. apply demographic stereotypes


Answer: B

Communication & Mass Media

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If you want your listeners to believe your ideas what must you establish?

What will be an ideal response?

Communication & Mass Media

A _______ is a brief speech meant to say hello or good luck in a relatively formal manner

Fill in the blank(s) with the appropriate word(s).

Communication & Mass Media

Which of the following scenarios calls for use of “testified” as the verb of attribution?

A. a feature on a local celebrity B. a story about legal proceedings C. a story featuring anonymous sources D. a story recapping a recent sporting event

Communication & Mass Media

Who was the white racist involved in a 1950s U.S. Supreme Court case that provided explicit requirements to justify limiting free expression?

A) Charles Schenck B) Elizabeth Baer C) Clarence Brandenburg D) Benjamin Gitlow

Communication & Mass Media