Name and explain the four requirements of the marketing mutuality principle.
What will be an ideal response?
Products safe and functional; match price with value; don’t undermine the autonomy of customers; and avoid subverting the interests of buyers
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In which of the following ways should a company’s code of ethics differ from its mission statement or vision statement?
a. It should be less subject to fluctuation with environmental changes. b. It should have more input from management. c. It should be less aspirational and more in line with present circumstances. d. It should carry a greater reflection of industry expectations.
______ is the science of fitting workplace conditions and job demands to the capabilities of the working population.
A. Ergonomics B. Spillover C. Utilization D. Vesting
If a contract is required to be in writing under the Statute of Frauds but is not, the contract is ________.
A. executed B. unilateral C. unenforceable D. formal
Which of the following is most likely to be distorted by an extreme number at either end?
A) Margin B) Median C) Mode D) Mean