Another term for psychographic characteristics is ________.

A) age
B) lifestyles
C) benefits sought
D) use-situation factors
E) use-related factors


Ans: B) lifestyles

Psychology

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Which of the following statements best describes the factors that influence women's employment patterns?

a. Ethnicity is not strongly related to employment. b. Surprisingly, women's educational background has little influence on their likelihood of being employed. c. White women are more likely than women of color to be employed, no matter what their level of education. d. Latina women have the highest rate of employment, compared to other ethnic groups.

Psychology

Long ago, during the early days of television, when a television set was turned off it took a while for the last image that was on the screen to fade away. This phenomenon is most like __________ memory

a) iconic b) echoic c) short-term d) long-term

Psychology

Your little sister is in 7th grade and has a boyfriend. Your parents are not very happy about this and think that not only that she is too young to have an intimate relationship, but also that this behavior is very unusual for a 7th grader

What do you tell them? a. This is not unusual, 80% of 7th graders have intimate relationships. b. This is not unusual, 60% of 7th graders have intimate relationships. c. This is unusual, only 44% of 7th graders have intimate relationships. d. This is unusual, only 17% of 7th graders have intimate relationships.

Psychology

Client-centered therapy was developed by:

a. John Watson. b. Carl Rogers. c. Sigmund Freud. d. Aaron Beck.

Psychology