According to Monroe's motivated sequence, the visualization step involves _____

a. ?Creating a vivid picture of the benefits of agreeing with the speaker
b. ?Using a presentation aid effectively
c. ?Creating a vivid picture of the dangers of disagreeing with the speaker
d. ?A and C only
e. ?B only


d

Communication & Mass Media

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Emphasis is the way that a speaker changes the rate, pitch, and pauses of his/her voice

Indicate whether the statement is true or false

Communication & Mass Media

After consideration, Walther now believes that online communication is an inherently inferior medium for relational communication.

a. true b. false

Communication & Mass Media

Ethos is a persuasive strategy of:

A) ?appealing to emotions in order to convince others to support your position. B) ?constructing logical arguments that support your point of view. C) ?highlighting your competence, credibility, and good character as means by which to convince others to accept your point of view. D) ?presenting a generalization that is either not supported with evidence or is supported with only one weak example.

Communication & Mass Media

According to the text, how does learning about your audience reduce speaking anxiety?

A) It enables you to see them as real, unthreatening people. B) It makes you feel superior to them and therefore more confident. C) It distracts you from the physical symptoms of anxiety. D) It allows you to anticipate their reactions to your speech.

Communication & Mass Media