The need that falls in the middle of Maslow's hierarchy is:

A. security
C. esteem
D. physiological


B. belongingness

Communication & Mass Media

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A food cereal manufacturing company launched a new range of products for infants. The company based its advertising and marketing campaigns in a manner that targeted young mothers of a certain community

The company did so because it identified the importance of maternal influence in the culture of this ethnic group. Which ethnic group was the company targeting? a) Hispanics b) African Americans c) Asian Americans d) Native Americans

Communication & Mass Media

A crisis may be described by all of the following, EXCEPT: a. It arises when public is made aware of the situation through negativemedia attention

b. It can be triggered because an organization does not react to a certainsituation in a manner that the public views as appropriate or proper. c. Can be caused by financial or other business misconduct. d. It can be readily identified by everyone in your organization.

Communication & Mass Media

The address on the arrest record was 5369 Airline

__________ . a. Boulevard b. Blvd. c. Bld.

Communication & Mass Media

In a digital era, free speech, especially via the Internet and mobile phones, has become a global issue

Indicate whether the statement is true or false.

Communication & Mass Media