Andrea designed a new household cleaning product that can be used on any surface, is environmentally friendly and performs better than other current products. As the company grew, she added employees to produce the cleaner.  Recently a grocery store chain asked to sell the cleaner in a regional area.  Should she continue as the CEO? At what level is the company in its development?  What factors should Andrea consider as the company continues to grow?

What will be an ideal response?


The company is currently at a turning point and is at the point when professional management should be considered.  She should continue as CEO but she may need to hire someone to complement her weaker areas and take the company past its Stage 2, (Player-Coach) level.  Fulfilling the grocery order successfully will help the company move to Stage 3 and then Stage 4.  However the company culture needs to be maintained while addressing the need for additional, specialized employees.

Business

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What will be an ideal response?

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Business