The two kinds of property are:

A) real and personal.
B) tangible and real.
C) real and intangible.
D) personal and tangible.


A

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Which of the following statements is true of the problems associated with channels of communication?

A. Face-to-face conversation denies the opportunity to supplement words with nonverbal cues. B. Nonverbal cues like inflection and tone are unidentifiable in telephonic conversations. C. Written communication has the potential feeling of the message being too impersonal. D. It is typically best to avoid face-to-face communication in an ideal world.

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Inception, a recent Hollywood blockbuster, had created a lot of interest among the viewers even before its release due to the credentials of its makers. The movie was discussed in social network pages and discussion forums

The discussions increased after its release and it helped the movie do good business. Which of the following most closely describes the type of marketing discussed in this example? A) personalized marketing B) direct marketing C) interactive marketing D) word of mouth marketing E) technology marketing

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Sheena, marketing manager for Yaard-Vark Lawn Tractors, is interested in the relationship between the prices of lawn tractors and the level of sales. To test whether increasing prices will lead to a change in sales and, if so, how much of a change, she should use ________ research.

A. causal B. academic C. random D. descriptive E. exploratory

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“The degree to which a person is imaginative, broad minded, curious, and seeks new experiences” is which of the Big Five dimensions of personality?

a. Conscientiousness b. Extraversion/introversion c. Openness to experience d. Emotional stability

Business