What impact can a successful marketing campaign have on nonprofit organizations?
A. It would have no impact since nonprofit organizations do not require marketing campaigns.
B. It can help to increase revenue and profits for the firm.
C. It can help nonprofit organizations attract members and raise much-needed funds.
D. It can allow nonprofit organizations to receive tax breaks from the government.
E. It can help nonprofit organizations achieve a for-profit status.
Answer: C
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Which concept explains that consumers may recall an ad from the past and make a purchase because they have seen the ad several times?
A) a sales-response curve B) a marginal analysis C) decay effects D) carryover effects
The mission-sharing sales approach:
A) strives to discover a customer's needs during the first part of the sales call and then provide solutions to those needs B) requires the two organizations to develop a common mission C) requires employees from the selling organization to analyze the buyer's business D) uses specific statements (stimuli) to elicit specific responses from customers
A security is a ________.
A) regulation dealing with the transactions of investments B) system aimed at protecting the interests of the market participants C) share or interest representing financial value D) process related to the valuation of a financial instrument
Additionally, consequently, on the contrary, previously, and in other words are ________ expressions that can show relationships and reveal the logical flow of ideas in a report
Fill in the blank(s) with correct word