When retailers use the ________ method, it is easiest to cut communication program expenses if retail sales fail to meet the sales plan rather than increasing the communication expenses to try and generate additional sales.
A. marginal analysis
B. competitive parity
C. objective-and-task
D. percentage-of-sales
E. affordable budgeting
Answer: E
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The ______________________________ officer possesses expertise in generally accepted accounting principles
Fill in the blank(s) with correct word
Which of the following statements is true regarding extraordinary items on the income statement?
a. U.S. GAAP prohibits the presentation of extraordinary items on the income statement. b. IFRS prohibits the presentation of extraordinary items on the income statement. c. U.S. GAAP allows extraordinary gains and losses on the balance sheet. d. IFRS allows the classification of gains and losses on the income statement as extraordinary as long as long as they are both unusual in nature and infrequent in occurrence.
Which physical act triggers an increase in endorphins, which are brain chemicals that contribute to feeling good?
A. crying B. screaming C. laughing D. shouting
Demographics refer to
A. the description of a population according to selected characteristics such as age, gender, ethnicity, income, and occupation. B. the density of a population in a geographic area. C. the description of a population according to its values or cultural beliefs. D. the psychological profile of prospective consumers. E. an objective measurement of a person's likelihood to purchase a product or service.