Advertising tactics include seeking the lowest common denominator
Indicate whether this statement is true or false.
TRUE
Communication & Mass Media
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Responses can be intentional or unintentional
Indicate whether this statement is true or false.
Communication & Mass Media
What is a statement that contains personal judgments?
a. fact b. inference c. opinion d. truth
Communication & Mass Media
According to the authors, agenda items, once prepared, should not be changed
Indicate whether the statement is true or false
Communication & Mass Media
A learned predisposition to respond favorably or unfavorably toward something is
A) a value. B) an attitude. C) a belief. D) a reason.
Communication & Mass Media