News releases act as ________ for reporters and journalists

a. information subsidies
b. earned media
c. advertising influences
d. sponsored contents


A

Communication & Mass Media

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Public speaking occurs in response to a specific ________

Fill in the blanks with correct word

Communication & Mass Media

Based on Martha Whiteley’s insights, what is one of the best ways to sharpen your critical thinking skills?

a. Research cognitive brain function. b. Evaluate PR campaign case studies. c. Rewrite your situation analysis until it is flawless. d. Compare and contrast successful PR campaigns to unsuccessful ones.

Communication & Mass Media

When a mediator summarizes in his or her own words the essence of the facts that a disputant relates, this is called a ______.

A. pure-content paraphrase B. reframe C. feeling paraphrase D. reformulation

Communication & Mass Media

Estimating the cost of a network is ______ complex than estimating the cost of one new piece of data processing hardware.

a. much more b. much less c. about the same d. exactly the same e. a little more

Communication & Mass Media